Understanding Concepts Part 2

University of Phoenix Material

Understanding Business Research Terms and Concepts: fragment 2

Which type of research designâ€" exploratory, descriptive, or causalâ€"is portion for the following examples? Explain why.

* The goal of this research is to discover the true nature of the problem and to suggest pertly possible solutions or new ideas.
Exploratory, because you need to define the problem,
* A food producer wants to know the demographics of people who purchase organic foods.
Descriptive, because, it is used by market researchers to judge the habits of customers.
* A firm is considering hiring American laurels Paris Hilton to endorse its products.
Causal, because it is used to explore the effects of one(a) thing on an different.
* British Airways would like to test in-flight earnings services on one of its regular flights from New York to Tokyo. The companion charges $30 one week and $15 the next week.
Causal, because it is going to test how the impact of a price change forget effect their purchased flights.
* This type of study attempts to discover answers to the following questions: who, what, when, where, or how much.
Descriptive, because it is not possible to test and measure the large upshot of samples.




* A manufacturer investigates whether consumers will buy a new pill that replaces eating a meal.
Exploratory, because this problem relies on other research and information available.
* Cosmopolitan magazine sends out a cover in selected markets featuring a female beat to one-half of its readers and a cover with a female and male model to the other half of its readers to test differences in purchase answer between the two groups.
Causal, because it is going to explore how the models effect their readers.
* A hair-care manufacturer interviews wholesalers, retailers, and customers to determine the potential for a new wash package.
Exploratory, because it is geared to a certain percentage of people and not the entire...If you want to get a full essay, order it on our website: Ordercustompaper.com



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